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Better Brands has just won the prestigious international Web Excellence Awards, 15th edition! Our project realized for Mira Crewing, a Romanian maritime crewing agency, was awarded in the category Website – Maritime, sub-theme Europe Inland Shipping. This year’s competition was incredibly competitive, with a remarkable 860 entries submitted from 18 countries on five continents. Entries […]
1. Research Objectives Clarifying identity and values. This objective aims to delve deep into the essence and character of the company. A deep understanding of core values and brand identity is essential to creating an authentic and relevant logo. During this process, we will explore questions such as: what are the company’s core values? What […]
Nearly three years after the first lockdowns, we are still discovering major changes in society – and the way consumers respond to marketing strategies is no exception. In 2024, the collective desire to connect hasn’t gone away. Despite initial reluctance, many have embraced the paradigm-shifting opportunities offered by the digital community. As a business owner, […]
Is branding like a boring brochure full of technical terms and dry statistics? Or is it more like a gripping adventure, peppered with memorable characters and moving scenes? The answer is clear: branding is a story! Have you ever noticed how a well-told story can keep you hooked, even when you already know the ending? […]